The Complete Global Channel Infographic

If you have an expansive international channel, you know the intricacies that come with selling on a global scale. International differences run far deeper than language alone.

From differences in functional roles, to selling practices, to communication styles and market needs - bringing your offering to an international stage is no simple task. In fact, bearing responsibility for enabling your entire global channel can feel like the weight of the world is on your shoulders. To a certain degree, it is. While your international channel partners are fluent in each of your various markets, that doesn’t solve the problem of training and enabling them to grow your share of those markets.

This infographic helps you understand the challenges faced and how you can dynamically respond to partner needs on a global scale.