Integrating Technology to Drive Channel Impact

Amazing things happen when you evolve existing CRM and PRM strategies and technologies into one’s where social collaboration becomes central - businesses achieve massive long-term customer and channel partner success. 

They ensure:

• Repeat purchases
• Improve customer and partner relationships
• Increase loyalty
• Decrease customer and partner turnover
• Decrease marketing costs
• Increase sales revenue

And thereby increase profit margins.

This report sets out to define the components of such a strategy and identify the technologies available to implement it.